The Four Cs of Marketing
By Jake Rector on May. 15, 2017
Do you remember Philip Kotler’s textbook Marketing Management? It was written in 1967, so if not, no worries. Kotler’s “Four P’s of Marketing” have been replicated in almost every Marketing…
7 Steps to Hiring a Realtor and/or Hiring a Marketing Agency
By Erik Hernandez on Apr. 05, 2017
Advertising, business, Marketing
Over the past two years we have had close to 200 new business meetings. We have had a wide range of experiences. Some were really great, with well organized RFP’s,…
We’re Not All Men.
By admin on Mar. 08, 2017
I remember asking my mom as a sophomore in high school what she wanted to be professionally when she was my age. To the sudden upset of my youthful naïveté,…
The Power of Writing It Down
By Jamie Rodriguez on Nov. 14, 2016
We on-boarded a new art direction intern not long ago. Her first day represented a proverbial checklist of the usual orientation steps: find a desk, set up Dropbox and email,…