Seattle-based Conversion Logix knows what property marketers have to go through. They built their service lines—and technology—around that understanding.
So in 2025, when they were scouting branding partners to help them step up their branding game, Tilted Chair made the short list.
➡ CLXOne of the first visual direction priorities we identified was that Conversion Logix’s identity would (still) be configured around an acronym. It just felt right. A letter-mark, as the logo nerds like us like to call it.
So, they tasked TC with figuring out what the next iteration of that acronym might look like. We took the opportunity to nudge Conversion Logix into a more distinct—and memorable—acronym direction.
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