XOCHI

XOCHI

Brand Strategy, Brand Refinement, Advertising Campaign

Sip Xochi

Xochitl, the (maybe) mythical dessert princess of Mexico was the inspiration for this exciting new better-for-you soda.

So when it came time to introduce it to the world, Xochi picked Tilted Chair. And the world of soda had never seen anything like it.

Swap Your Pop

Three words, the perfect tagline. It positions. It encourages. It rhymes. What more is there to say?

Xochi ad reading “Swap Your Pop,” featuring all six flavor cans and a “Shop now at HEB” banner at the bottom.
Xochi ad reading “Swap Your Pop,” featuring a Dandelion Verbena can and a “Shop now at HEB” banner at the bottom.
Xochi ad reading “Swap Your Pop,” featuring a Tamarindo Mandarina can and a “Shop now at HEB” banner at the bottom.
Xochi ad reading “Swap Your Pop,” featuring a Tropical Maracuya can and a “Shop now at HEB” banner at the bottom.
Closed Xochi influencer box reading “Prebiotic Agave Soda”.
Pronunciation card instructing on how to pronounce Xochi (“[so-chee]”).
Base of influencer box which is a rainbow of colors, each color dedicated to the Xochi flavor that sits on top of it.
Influencers introduction cards, two-sided. One side is a picture of a young woman holding all of the Xochi flavors, the other side is a letter introducing the brand.
Xochi influencer campaign SWAG, including stickers and a little baggy.

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Reach out via the form.

Erik or Chandler (or someone else) will get back to you within 24 business hours.

Hop on a fit call.

We’ll find a time to connect and see if we’re a good fit for your business.

Kick the tires, light the fires.

We’ll get started on whatever is most pressing for you and your business. Up and to the right!

Be unmistakable.

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